Retail, like other industries, is facing challenging times. As we mentioned in our recent ‘HR Now’ blog, employers are facing a world characterised by:
- continuous change – including rapid digitisation and globalisation of service offerings,
- doing more with less – this is especially so in retail, where customers continue to demand more value for lower expenditure, while wage costs continue to rise, and
- the emergence of ‘retailtainment’ – not just engaging with customers in-store, but using tools like brand ambassadors to get customers interested and in the mood to buy. The name of the game is to create a ‘customer experience’, which goes beyond merely the hard sell.
What does this mean for employers in the industry? There are three key issues facing retail employers in the next 12 months:
Continue Reading The top 3 HR issues in the retail industry